A Quick Guide To Create Highly-Engaging Long-Form Content

Do you know long-form content gets  77.2% more links than short articles? It is a good enough reason to start working on long-form content for your marketing strategy.   Needless to say, creating long-form content can be a great way to build your brand and attract new readers. However, knowing where to start and what to […]

Copywriting vs Content Marketing – Key Differences Explained

Content marketing is the second most important skill for marketers and is worth investing in. The terms content marketing and copywriting are commonly used in the marketing scene. However, most people are not well aware of the difference between them. This can lead to a lot of confusion for you, especially if you are a […]

The 3 Reasons Why Copywriting Formula Explained With Example

Copywriting is the art of writing persuasive copy that attracts attention, engages readers, and drives conversions. But many copywriters don’t know where to start when they are new. That’s why it’s essential to understand the basics of copywriting. You have copywriting formulas to help you craft great copies.  In this blog post, we’ll look at […]

The A FOREST Copywriting Formula Explained With Example

Are you looking to make your copywriting more effective? Then the A FOREST copywriting formula is something you should know about. This formula is a great way to structure your copy to ensure it is convincing. In this blog post, we will explain the A FOREST formula, how it works, and how you can use […]

The 4 C’s Copywriting Formula Explained With Examples

Are you looking for an effective way to write persuasive copy? After all, honing your copywriting skills can make you earn something around $55,278 per year. If that’s what you want, look no further than the 4 C’s copywriting formula. It has been a tried-and-true method used by copywriters for decades now. The four guidelines […]

Why Is Content Marketing Important For Your Business (+4 Tips)

Ever thought about the power of words? Here’s a sneak peek: – Conversion rates are nearly 6x higher for content marketing adopters than non-adopters Content marketing costs around 62% less than traditional marketing and generates about 3 times as many leads. Approximately 91% of B2B marketers and 86% of B2C marketers use content marketing. And […]

How To Build A Content Marketing Calendar To Stay Organized (+5 Templates)

Do you know that more than 50% of social media managers and content marketers like to schedule content 1 month in advance? They have a content marketing calendar in place to help streamline the process. This is essential regardless of who you are – an in-house content marketer or a freelancer.  However, it can be […]

The 4 U’s Copywriting Formula Explained With Examples

Do you know that in the US, there are currently 131,200 copywriters? If you want to stand out, it is evident that you must sharpen your copywriting skills. Not paying attention to that can cost you your growth in the copywriting world. The best way out is to make yourself an expert at the different […]

14 Ultimate Tips To Write A Winning Email Sales Pitch

Are you aware that there are 4.26 billion people using email worldwide? This clearly shows that there is no better channel to send your sales pitch to your target audience. However, you will get results only when you convincingly present the pitch. A sloppy and unprofessional pitch will only repel leads.  If you want to […]

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