Video Script Templates To Create Outstanding Videos That Convert

Are you aware that video content is 1200% more effective than other types of content? No wonder you see videos around you all the time! However, creating video content can get overwhelming, especially if you’re unfamiliar with the different aspects of video production. But with the help of video script templates, the creation process gets […]

The 4 P’s Copywriting Formula Explained With Examples

Do you write from scratch every time you work on a copy? Well, a smart copywriter would never do so. After all, why reinvent the wheel each time when you have copywriting formulas at hand? There are so many frameworks that can help you craft persuasive copies in no time, and knowing them will increase […]

Copywriting vs Content Writing – 5 Differences Explained (+6 Examples)

Beginners in content creation find themselves at the crossroads right at the onset of their careers!  This is where they have to choose between copywriting and content writing. The right choice could mean an impressive annual income of over 56000$, while the wrong one would lead to an uphill struggle! And this choice can get […]

The FACE Copywriting Formula Explained

Good copywriting skills are essential to persuade readers to take action, but all this can be intimidating for beginners. Fortunately, there is a simple formula to follow: the FACE copywriting formula. In this blog post, we’ll explain the FACE copywriting formula, how it works, and how you can use it to write compelling copy for […]

How To Write A Marketing Email – 16 Tips That Work

Are you aware that email marketing can help you earn $36 for every $1 you spend? Such ROI definitely gives you a solid reason to invest in marketing emails. However, you can expect handsome returns only when you are on the right track with your campaign. Otherwise, you will only waste resources. If you are […]

The PASTOR Copywriting Formula Explained With Example

Are you struggling to write effective copy for your business? If so, you’re not alone. 60% of content marketers have trouble creating compelling copy that resonates with their target audience.  Fortunately, there’s a formula that can help. It’s called the PASTOR Copywriting Formula, and in this blog post, we’ll explain exactly what it is and […]

20 Unique Ways Of Repurposing Content For Maximum ROI

Every content marketer knows the struggle of coming up with new and fresh ideas for content creation. But what if there were unique ways to repurpose existing content?  According to a survey, 94% of marketers are already repurposing their content.  By using unique methods of repurposing content, content marketers can save time and still produce […]

What Are Content Pillars For Social Media & How To Build Them?

Do you know that there are 4.59 billion social media users worldwide? Using social media platforms for marketing is a good idea. But how do you do so effectively? The answer to that is creating content pillars. It may be a new concept for you if you are starting out as a content marketer, but […]

The 3 Reasons Why Copywriting Formula Explained With Example

Copywriting is the art of writing persuasive copy that attracts attention, engages readers, and drives conversions. But many copywriters don’t know where to start when they are new. That’s why it’s essential to understand the basics of copywriting. You have copywriting formulas to help you craft great copies.  In this blog post, we’ll look at […]

Copywriting vs Content Marketing – Key Differences Explained

Content marketing is the second most important skill for marketers and is worth investing in. The terms content marketing and copywriting are commonly used in the marketing scene. However, most people are not well aware of the difference between them. This can lead to a lot of confusion for you, especially if you are a […]

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